Brand Guidelines,
Visual Identity
Attributes Progressive/
Bold/Honoring/Flexible 


Brand refresh proposal for Temple Israel,
a synagogue in Bloomfield Hills, Michigan.

Temple Israel clergy expressed a need for a brand identity that balances tradition with their commitment to inclusivity and forward-thinking. The proposed design system is easy-to-implement and resonates with a wide range of demographics.

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2022


rettie@umich.edu